3 Types of “No” Every Entrepreneur Should Learn (and How to Succeed From Rejection)

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It can be powerful. The word “no” serves a special purpose in especially in . Every founder and innovator has heard it, perhaps thousands of times. if close to right mindset‘No’ can be a guiding force to move a business forward. A “no” can help you improve your ideas, illuminate blind spots, and even protect you from relationships and partnerships that wouldn’t work for you or your business.

When I was younger, I would put my heart on my sleeve, which meant that any rejection was obvious to those around me. you easily shaken by the refusalAs a result, I spent a lot of energy trying to change people’s opinions or prove them wrong. I do not recommend this approach. Not only did it work, but it drained my energy as well. Other people’s words could annoy me, control my feelings and shape my behaviour. Consider this: If your mind is preoccupied with constant counterarguments and feelings of humiliation from every rejection you receive, how can you have space to listen and ? You can not.

Eventually, I became more curious about the kinds of rejections I was receiving. Not all rejections are the same, and being able to recognize the difference can empower you to be Effective decision maker A sustainable leader. Over the years, I’ve identified three types of “nos”: the ignorant “no,” the busy “no,” and the thoughtful “no.”

Related: Rejection is part of entrepreneurship. Here’s how to deal with it.

ignorance “no”

This kind of “no” comes from someone who doesn’t understand your field and wouldn’t invest the energy to do so. People’s ability to understand limited by their own experiences. no Everyone you promote It will have the ability to assimilate data for new business or trace abstract ideas that do not already exist. Take, for example, the newly retired communications manager I met at the Port of San Diego for drinks. He was looking for new investments, but after my offer, he looked at me dead and told me my business would never work out. The refusal was younger than me, but I knew that he simply did not understand the financing and billing structure of health care, and therefore did not understand presented to him. It was not personal.

busy “no”

This is a person so busy, both on the calendar and on their mind, that they don’t have time to learn new ideas. They are burdened with multitasking, and they do not have the ability to think new. I met an investor in Barcelona who was like this. During our meeting, I could see a bead of sweat on his face and his hands were trembling. This guy was scheduling and coordinating other things during our time (fairly rudely, actually). Seven minutes into my show, he suggested that I change everything I had business modelHe handed me his business card and told me to call when “the work was done.” At first, I found this exchange baffling, but then I realized: He wasn’t listening. no truly. Clearly, his mind was elsewhere. This “no”, like all “no busy”, goes back to bad timing, and moves on.

Ignorant and busy “Nos” are not worth your energy. Don’t get caught up in analyzing them or letting them direct your behavior. It is important not to judge “no” or the person who says it. Simply accept that they Not appropriate, and go ahead. However, the thoughtful “no” is where the treasure lies.

Related: A 4-step plan to survive investor rejection

thoughtful “no”

“No” comes from someone who is curious about your ideas, asks smart questions, spends time with you and shows interest and empathy. It is also possible that this person already knows the industry or would like to learn it with you. One example that comes to mind is a big contract that I didn’t sign. We were in negotiations with a giant American company to enter into joint marketing . It would have been a huge exposure for our small business, but it would have taken a lot of work. After months of due diligence, an executive took me out to dinner and told me we wouldn’t be sharing. He pointed out, rightly, that our companies were not evenly matched, and that my team could not bear the pressure to meet all the requirements, maneuvers, and responsibilities. Nowadays, laptops come with a high quality graphics card. But he was right, and Not Partnering with them has allowed my company to thrive in other ways. I will always be grateful to turn it down.

Over time, your radar for “no” types will become fine-tuned. When you get a thoughtful “no”, you’ll be able to recognize it as a gift. will use your A great pioneering force Focus all of your focus on learning what these people are saying. What makes them think you have May not work as you planned? What data and experience do they have that you can learn from? What could you do differently or better?

Related: Rejection stories from 8 of the world’s most successful entrepreneurs and leaders

In the early days of entrepreneurship, “no” can sting. Rejection feels deeply personal Because your work is very personal. Entrepreneurs are proud and passionate, and it is only natural that they integrate with your idea or product. You probably made great sacrifices in order to build your company. Long nights, time away from family, and financial insecurity are all part of the experience.

Entrepreneurial traditions can sometimes lead people to believe that great companies were born overnight, which is simply not true. Leaders who find success in the end first face barriers – sometimes for years – and yet that doesn’t seem to deter them. They remain persistent in the face of rejection, but also understand the different types of “Nos” and how to move forward after hearing one. If used correctly, it can “no” stimulating growth for you and your dream.

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